hemato-oncology

Key Insights from a Multiple Myeloma Tracker

October 21, 2019 | AplusA

A thoughtfully developed tracker can provide deep insights on any therapeutic area. Using the results of a syndicated AplusA tracking study on the Multiple Myeloma market, this series of blog...

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EphMRA 2019: Future Leaders Winning Case Study

September 18, 2019 | AplusA

Healthcare Industry Digital

Availability vs Patient Usage of New Digital GP Services

May 22, 2019 | AplusA

New apps and devices are constantly being designed with the intention of simplifying or streamlining the daily work processes of health care professionals. As part of a recent study that focused...

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Patients Digital

Doctors and New Technology: The Early Adopters

May 20, 2019 | AplusA

Increased access to information and new health-related products and services creates new opportunities for patients to be more autonomous in managing their medical care. It also poses new...

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Patients Healthcare Industry Digital

Doctors and New Technology: The Behaviors of an Average GP

May 17, 2019 | AplusA

Digital and connected health devices and services are changing how we interact with HCPs accross the board, and in recent years we have seen a push from the healthcare industry to reconnect...

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Healthcare Industry Digital

Doctors Professional vs Personal Use of New Technology

May 16, 2019 | AplusA

The healthcare industry is attempting to keep up with the speed at which new technologies are being developed, but digital transformation is a complicated process. Digital technologies are...

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Healthcare Industry Digital

How Will Connected Devices Impact the Future of Healthcare?

May 15, 2019 | AplusA

Ninety-nine percent of young, French health care practitioners have a smartphone and 94% of them use a smartphone for professional purposes including internet medical research, professional social...

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Patients Digital

Doctors and New Technology: The Slow Adopters

May 14, 2019 | AplusA

The development of digital technology in healthcare shows no signs of slowing down. Certain healthcare professionals are concerned by the rapid development of new digital tools, while others...

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Patients Digital

What are The Effects of Technology According to Doctors in France and the UK?

May 10, 2019 | AplusA

New digital technologies impact our personal and professional lives daily. Medical professionals and patients alike have experienced the significant increase in the capabilities and volume of...

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Healthcare Industry hemato-oncology

Who Are The Key Hemato-Oncology Market Stakeholders?

April 9, 2019 | AplusA

As a marketing professional in the healthcare industry, you need to accurately identify the criteria that define your specific target population in order to size your market and build your...

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